Monday, October 12, 2009

After The Beatles, U2 Now Wants Its Own Game

Don’t think that the success of The Beatles: Rock Band escaped the attention of rock legends U2. The Irish mega-band’s tours ooze with computers and big-spectacle props like the cylindrical video screen on their 2009 360° tour. Syncing up a few songs with a guitar controller may seem antiquated by comparison to a few of the stages they’ve assembled, but U2 definitely want an in to music gaming.

“We definitely would like to be in there, but we felt some of the compromises weren’t what we wanted,” U2 bassist Adam Clayton says. “That could change.”

Video games have become a hot new way for musicians to sell their wares in an age where conventional sales and retail chains have dwindled. So while U2 obviously have high standards for the level of animation and rendering that would need to go into such a project, they are certainly business-savvy enough to understand that they could make a few dollars under the right circumstances.