The first two episodes of a six-part virtual reality documentary series about Paul McCartney will debut tonight and is built around the June 10 release of compilation album Pure McCartney.
Presented by the British Tourist Authority and the GREAT Britain campaign, PURE McCartney VR is directed by Tony Kaye (the Grammy winner’s first VR project) and produced by Palo Alto-based VR startup Jaunt.
The VR experiences were filmed in McCartney’s home as the legendary performer recounts memories and anecdotes related to various tracks, while sharing archived and never-before-seen footage.
It also includes digitally remastered audio mixed in Dolby Atmos (the first time original Paul McCartney tracks have been remixed in the Dolby format). Geoff Emerick seved as producer and soundscape architect on the series; and Cliff Plumer, Lucas Wilson and Doug Allenstein exec produced.
PURE McCartney VR episodes chronicle "Dance Tonight" and "Coming Up," which will be released on Tuesday; followed by "My Valentine" Parts 1 and 2 (debuting May 31 and June 7), "Mull of Kintyre" (June 10) and "Early Days" (June 14).
Each track will be released in the Jaunt VR App. (Jaunt VR is available on iOS, Android, Samsung Gear VR, Oculus Rift, HTC Vive and Desktop 360).
Jaunt previously teamed with McCartney for a VR shoot of his 2014 concert at San Francisco’s Candlestick Park. McCartney’s performance of "Live and Let Die" helped launch the Jaunt app.
The startup's investors include The Walt Disney Company, Google Ventures, Sky and Dolby chairman Peter Gotcher.